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  • Front Porch After

  • Front Porch Before

Why Is Staging Important?

When the prospective buyer pulls up to the driveway, gazes at your home and then walks through the front door, you have only moments to impact their first impression. If they don’t like what they see on the outside, you’ll never get them inside. Buyers need to start making an emotional connection to the home as soon as they walk through the front door. Many ‘yes’ or ‘no’ decisions are made within those first few minutes.

Most buyers spend a mere 10 minutes or less viewing a home and they can make the “don’t like it” decision within 5 minutes. Home Staging insures that their initial response is as positive as it can be and that the first critical minutes in your home are memorable in the best way. Why risk losing a potential sale because of something you didn’t know about or didn’t think mattered. Your home stager will alert you to everything you need to know.

Over 98% of home shoppers use the Internet to search for their new homes. Realtor.com, Trulia.com, Zillow.com to name a few, as well as your local MLS and Realtor will have photos of your home available for millions of people to view. Many homes are eliminated from consideration with the click of a mouse based on what they look like in their photos. So pictures are very important. Staged Homes do look better in pictures, in brochures and on the Internet. The photos are the first “virtual” impact you have on a buyer, make the most of that click.

Quite simply, if you want to sell your home as quickly as possible and for the best price, then it needs to look its absolute best, 'model home ready'—every time it is shown and it needs to appeal to the greatest number of potential buyers and agents.

2013 HomeStagingCareer

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